It's important you know what we do and who we are.

we are your business value maximization ninjas.

You're already good at what you do, perhaps you've even won a couple of industry awards ... but the business is not heading in the right direction for you to maximize your efforts, not to mention succession planning. What's that I hear you ask?

- succession & EXIT planning -

Succession & Exit Planning is a whole lot more than simply what the future may look like, it's also about what you need to be taking action on right now, to maximize profits and accelerate value creation.

Identify Value

What do you do better then anyone else? We'll help identify where the value is trapped inside you and your business.

protect value

Don't wait till after you've created massive value to protect it. Set up a fortress of security for you, your team and your family.

maximize value

Shift focus and energy onto value creation acceleration activities.

Extract value

We ensure that all value transfer options are understood, available and maximized.

manage value

This is the 'after' phase. Setting you and your family up for enduring financial comfort and certainty.

- your team -

We have lot's of grey hair and believe us, we've earned it. Never mind the 10,000 hours rule, collectively we've been doing this for over 100 years.

ASH PLAYSTED

Head of Strategy

Ash has lived his entire professional life of 40+ years inside the finance and credit industry. His depth of knowledge and insight is unparalleled. Not only has he personally built-scaled-exited multiple businesses, he has successfully coached 250+ brokers to do the same. In short he's been there and done that. Ash is also the only qualified CEPA® [Certified Exit Planning Advisor] exclusively serving the Australian mortgage broking community, making his insights and mentorship keenly sought after.

CHRIS SLATER

Head of Operations

Chris is a seasoned finance executive with a sharp and experienced edge in transforming mortgage brokerages. With nearly two decades leading growth, distribution, and strategy at AFG and Fintelligence, he brings deep expertise in scaling broker businesses. Now consulting, Chris guides brokerages through growth, succession, and structural change—delivering clarity, commercial focus, and sustainable results. His insights turn complexity into competitive advantage..

PETER MASTROIANNI

AI and Technology Lead

Peter leads our AI, Tech and Automation unit.

His proprietary platform Brokerology is a game-changer for growth, automation, and efficiency minded brokerages. Peter believes passionately in the mantra that AI wont replace brokers but it will crowd out brokers that don't embrace AI. Peter also founded and runs his very successful broker platform Loans Only and so deeply understands how AI and technology best interact with brokers to create free time and space for owners to focus on scalability of revenue and profit growth.